Join APA-DC for a two-part exploration of set construction and the ways in which focused pre-visualization can expand your creative possibilities, increase your value to clients, and enhance the quality of your photography. Each part covers different subjects, and together they offer a comprehensive introduction to the approach. Join us for one or both!
Part 1 is a presentation showcasing an actual photographic production that is strongly dependent upon pre-visualization and set-construction. In addition to the details of the production itself from beginning to end, an evaluation of the purpose and approach, a case-study comparing alternatives, and a discussion of business implications, return on investment, and pitching such an approach to clients will all be covered. Open Q&A/discussion will follow the formal presentation.
Part 2 is a full-day, hands-on workshop during which participants will construct the actual set featured in Part 1 and build a warm and exotic beach-themed shoot location… from scratch, indoors, during the winter. It is not a turnkey tutorial, but rather a guided exploration of applied pre-visualization, practical problem solving, and set construction tools and techniques with an emphasis on photography-specific considerations. Participants will experience the implementation of a specific vision, but more importantly, they will also learn about the importance of mindset, and how the underlying approach can be applied in non-conventional ways and places to realize their own unique creative visions. Intended for photographers and assistants who want to cultivate a value-added skillset in order to extend/enhance their creative capabilities in-studio or on location, but don’t quite know where to begin.
Part 1 (Presentation)
- Tuesday, December 8th, at 6:00
- HOIST Studio, 2807-E Merrilee Dr., Fairfax, VA 22031
- $15 for APA members, as well as members of our sister organizations (ASMP, ASPP, NPPA, WPOW, and students) ; $25 for non-members.
Part 2 (Hands-On Set Construction Workshop)
- Sunday, December 13th, from 10am-6pm.
- HOIST Studio, 2807-E Merrilee Dr, Fairfax VA 22031
- $65 for APA members (only) and $95 for non-members. *Lunch is included.